Friday, October 24, 2008

Javier Seguí Super Size



Some in a while we record this kind of rarities in AAGRAFA. As Atxu Amann is my friend I have taken over the recording of this action that everyone in DAI1, first year architecture students, have been preparing for many weeks. The thing is that Javier Seguí Professor in the Ideation Department is retiring soon, and they have decided to pay tribute by taking one of the small drawings he usually does in his notebooks and translate it in to a huge matrix  of  8 per 8 DIN-A0. 

Thursday, October 23, 2008

Eco-Funny Workshop


Yesterday I went to Matadero in Madrid and a friend of  mine, Pablo Muñoz, was there making a workshop with Jose Luis Vallejo and Ecosistema Urbano. They were recording people on the streets and making videos. I came up with an idea and this is the result. The pictures that appear overlapped are the first result that gives Google when you introduce the words that the woman says. I guess the video would be different if it was done in someone else's computer or one month later, who knows how Google algorithms work! Anyway, The Music is courtesy of Ilde Classics a label owned by Ildefonso Fernadez the father creator of AAGRAFA

Tuesday, October 21, 2008

The Right Stuff - 25th anniversary



On October 21, 1983 just 25 years ago, one of the greatest movies of all time was released in North America. Directed by Philip Kaufman and with music by Bill Conti this epic film narrates the space race that took place on the 60's  between the URSS and the USA. A complete must see timeless piece of art.

Check out the 2 DVD Special Edition in Amazon US / ES / JP

Friday, October 17, 2008

Introducing Chestnut Edition


Today we are introducing CHESTNUT EDITION. A label that marks all those DVDs that we are no so proud of, but we can't do anything about it.

Our tasks in AAGRAFA-VIDEO Dept. are to record conferences and classes and to deliver them on DVD so that people can access them in the ETSAM Library. We always try to do our best, starting from recording the best image possible, using multiple cameras and having two different audio tracks per camera, so that we have the best material to produce a high quality DVD burned at no more than 4X*. But there are days that things just go wrong. And even if  we try to fix it up in post-production so that seems that nothing happened, sometimes the final product leaves much to be desired.

The person that takes this DVD home is our biggest worry in AAGRAFA. And thinking on how disappointing for someone would be to take the last Toyo Ito's office conference, introducing on the DVD player, laying in the sofa and just realizing that it is only in Japanese, not even subtitled. We thought that something should be done to warn the viewer. That is why we created the CHESTNUT EDITION.

We hope not to have many CHESTNUT EDITION DVDs. But if so happens. That's the label that will tell you that something went wrong and that the product you are just to view has not the High Quality that AAGRAFA usually offers. We are so sorry in that case, enjoy it as much as possible.


AAGRAFA "pixel matters"



*IldeTest® have shown that burning at low speeds produces a disc with 0,00001% less bugs that the overall high speed recordings.