TRIBUTE VIDEO | Javier Seguí Super Size

This video recorded for AAGRAFA, is a performance that Atxu Amann has been preparing with her  first year Madrid Architecture School students for a couple of months. Professor Javier Seguí from the Ideation Department will retire soon, and they have decided to pay him a tribute by taking one of the small drawings he usually does in his notebooks and translate it in to a huge matrix of 8 by 8 Din-A0 size drawings. This is the resulting video.


Yesterday, I went to Matadero in Madrid where a friend of  mine, Pablo Muñoz, was participating in a workshop with Jose Luis Vallejo and Ecosistema Urbano. They were recording people on the streets and making videos and I had the chance to collaborate in one of them. The pictures that appear overlapped are the first result shown in Google when introducing the words that the woman says. It's funny to think that the video would be different if it was done in another country, or in someone else computer, or just in another date... Who knows how Google algorithms work. Anyway, The music is a 'Ilde Classic' courtesy of  Ildefonso Fernández, the master and commander behind AAGRAFA

The Right Stuff 25th anniversary

25 years ago, on October 21, 1983, one of the greatest movies of all time was released in North America. Directed by Philip Kaufman and with music by Bill Conti this epic film narrates the space race that took place on the sixties between the URSS and the USA. 2 Disc DVD Special Edition available in in Amazon US / ES / JP

DESIGN | Introducing Chestnut Edition

Today we are introducing CHESTNUT EDITION, a label that marks all those DVDs created in AAGRAFA, that we are no so proud of, but we can't do anything to fix them.

Our tasks in AAGRAFA-VIDEO Department are to record conferences and classes and to deliver them on DVD so that students and professors have access to them in the ETSAM Library. We always try to do our best, starting from capturing the best image possible using multiple cameras and having two different audio tracks per camera, so that we have the best material to produce a high quality DVD, burned at a speed never higher than 4X*. There are times however, were things just go wrong and even if  we try to fix them up in post-production, sometimes the final product just leaves much to be desired.

The person that takes this DVD home is our biggest worry in AAGRAFA. And thinking on how disappointing for someone would be to take home the latest conference by Toyo Ito, insert it on the DVD player, laying on the couch and just when you are ready to enjoy it... getting realized that the video is only available in Japanese, and it's not even subtitled.

We thought that something should be done to warn the viewer before this happens. That's why we created the label CHESTNUT EDITION, to insert it on the front covers of this kind of DVDs. We hope not to have many of them, but whenever needed, that's the label that will tell the potential viewer that something went wrong and that the product he or she is  about to take home, doesn't meet the high quality standards that AAGRAFA is known for. In these rare occasions we can only say one thing: "We are sorry, enjoy this Chestnut Edition as much as you can"

AAGRAFA "pixel matters"

*IldeTest have shown that burning at low speeds produces a disc with 0,00001% less bugs that the overall high speed recordings.