Jobs, Einstein & Franklin by Walter Isaacson



This days, I'm reading more than ever on my kindle . I just finished Steve Jobs Biography by Walter Isaacson and decided to start reading Albert Einstein's  and  Benjamin Franklin's biographies, all by the same author. I had a good time with Jobs' bio, I read it on in front of the computer, pausing here and there, to check out pictures and keynotes of the time, to have a better idea of what was going on in each moment. It's an enhanced reading. I believe, that if you read it on an iPad that would be an even greater experience.

Steve Jobs  US / ES / JP
Einstein: His Life and Universe US / ES / JP
Benjamin Franklin: An American Life US / ES / JP

ART & COPY directed by Doug Pray


I was looking for Lee Clow's work in the net, the guy responsible for the classic Apple 1984 commercial. And I came upon with the documentary Art and Copy directed by Doug Pray about the revolution of advertisement and marketing. It's available on DVD.

The Making of MUYBRIDGE'S STRINGS by Koji Yamamura


I first heard about Koji Yamamura when, in a late night cultural program in spanish TV, his short film Atama Yama was broadcasted. I instantly found something special in that beautifully animated tale.  Since then, I continue this director work closely. For what I have read, in its last work Muybridge's string, Yamamura deals with the notion of time and the discovery of the animation as a way of thinking. I hope to be able to see the film soon. Yamamura's work distances itself from what we are  so used to seeing in commercial animation this days.

BURNING MAN: RITES OF PASSAGE - DAY by Ahmed



Surfing the net I came upon this awesome video by Ahmed  about the Burning Man event that takes place once a year in the middle of Black Rock desert in USA. He seems to be working on a second part at: NIGHT, that is coming soon.

Computers making computers



This video that explains how was the everyday life in the Apple's Macintosh Factory in Fremont, California where Mac SE and Macintosh II used to be produced in the eighties.

My bike got stolen!



So this is it. Someone broke my bike lock and took my Monty BMX  with him while I was in class...My bike riding days are over for a while I guess.

IDEO The Deep Dive



Yesterday Chris and Walter from HORI showed us this video about one of the most influential product design companies in the world. IDEO, based on Palo Alto, California they have done product design for Apple to Nike among many others. ABC Nightline ask them to redesign a shopping cart just in five days, I specialy enjoyed the amazing process and the mind blowing results.

"You have to have some wild ideas, then you build on those wild ideas and they end up being better ideas. If eveybody came up with sane things, kind of apropiate things, you never have any points to take off, to build a really innovative idea"
-David Kelley 

It remind me a lot of what we did in Murcia with Moritz Waldemayer and Yvonne Laurysen three years ago. Organized by Andres Perea, Jose Luis Vallejo, Paula Montoya and Izaskun Chinchilla. A weekend just creating stuff from scratch. Awesome experience. Here the link to that post.